Award Winning Bakery

Welcome to Ten O'clock Cookie

The Ten O'clock Cookie Bakery Cafe is a great little eatery right in Masterton's main centre. With beautiful sweet pastries, gourmet sandwiches, cabinet and menu options, Ten O'Clock Cookie is a Masterton cafe favourite for breakfast and lunch!

Well-known for our baking prowess and numerous awards we offer scrummy baking at its best. So come on in and join us for a quick snack, a cuppa or a full breakfast, brunch or lunch meal!


COVID-19 Online Store

Currently we are sitting at level 2 for COVID-19, so we will be taking extra precautionary measures to ensure the safety of our staff and our guests. 

Please sanitize your hands before entering & leaving the premises, we have a number of Govt. contact tracing QR codes hanging up, please ensure you sign in before approaching the counter.

We will be operating our online store as usual

Monthly Specials

Waffles Special

Waffles $19.50
Fried Chicken Benedict - crumbed chicken tenders, poached eggs, hollandaise & maple syrup on buttermilk waffles

Vegan Special

Vegan Big Breakfast $23.00 (Ve,GF opt.)
grilled ciabatta, spinach, avocado, smokey beans, mushroom, hashbrowns, beetroot hummus & candied pecans


Filled Bagels

NYC Breakfast Bagel $10.90
crumbed chicken tenders, bacon, cheddar cheese, egg, hollandaise, butter 



For the month of September

The Pastry Experience 
Get more bang for your buck this month!
Buy any 1 of our award-winning pastries this month & grab another

  • Pain au Chocolat
  • Plum Danish Pastry
  • Almond Croissant 
  • Butter Croissant                   


Loyalty Card

Become a Ten O’clock Cookie Bakery Café "Reward Member" today!

With each visit to us swipe your Reward Card at the register and earn reward points. Watch the value grow and as you accumulate your points and use them to purchase any of the our yummy products. 

Full details here

Latest News

Christmas at TenCC

We FINALLY have our Christmas Pamphlet sorted and Samantha (our tenCC Christmas Elf) is making her way around town to book in businesses for Christmas Breakfast!

If Christmas breakfast isn't your thing, how about getting some catering for your staff? We can deliver right to your company door! Or perhaps treat the staff to a Christmas Hamper made up of TenCC goodies this year! We've got some great products & we can cater to all specific requests.

Take a look at our pamphlet here otherwise if you'd like the TenCC Elf to come visit you and give you some more info, call us at the bakery (06) 377 4551

Bi-Annual Employee of the year!

The results are in and Danielle Palmer has been voted by majority of our staff as employee of the year! And we couldn't agree more! 
Danielle has been with us coming up 2 years in October and she's made herself a valuable asset and an integral part of the business. She has won the WOW winner countless times already and each time is more deserving than the last.

A few words by our staff have described Dani as a kind, caring natured, hard-working, empathetic, funny and easy to get along with always putting in the extra hours where needed to keep the shop in tip-top shape and get all our front of house employees trained. Dani is the FOH Training Manager & Team Leader, she leads by example with her fantastic work ethics and we are so very lucky to have her as a part of our team.
Congratulations again Danielle Palmer, it is very much appreciated all the hard work you do

WOW Winner of September

This months winner is...
Lynda Bannon
She wins a $100 Gift Voucher for Changes Medi-Spa in Lansdowne!

Lynda started working with us back in 2017 as a quiet Front of House schoolie working afternoons and weekends. She showed a real interest in the bakehouse and would be the first to put her hand up for any work going in the bakery. Eventually when a position opened for a baker's apprenticeship, Lynda was the first to apply before we'd even advertised for the position! 
She finished up her school holidays in Front of House and started 2020 in the bakehouse. Since then she has shown real potential as a future qualified baker, she's put in the hard yards & even working throughout the lockdown period getting wholesale pies and Hot X Bun orders for Moore Wilsons fulfilled.
We think she's really stepped up from the quiet reserved teen into a feisty young woman with huge potential & we look forward to seeing where her apprenticeship takes her.
Well done Lynda! 

TenCC 80's Themed Quiz Night!

We've been pretty busy the past month at the bakery coming up with some delicious new products for you to taste, refining some of our processes & getting new equipment to streamline business.
We'd be remiss to say that 2020 has been an easy year for all of us, we've had our fair share of challenges along the way and we are very grateful for the wonderful team we have backing us day in and out.
We wanted to get the team together for a bit of a fun TenCC bonding experience - a themed Quiz Night!
And what a fantastic & fun night it was!

From all of us, to all of you, blessings from the team.